It may be fall, but it's not too early to start thinking about the upcoming holiday season and whether there's an opportunity for you to make news. So much of news is generated by the calendar and is based on nothing more than a little creative thinking.
So, grab a legal pad and a pen and start making a list for ways you can generate a press release or photo op between now and the end of the year. Here are just a few examples:
Even if these were announced in earlier press releases, some in the media no doubt missed them.
MackCommunications.com | @mack_comm